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In the wake of the party conventions, Democrats express increasingly positive views of the presidential campaign. And today, substantially more Democrats than Republicans view the campaign as interesting and informative. The latest national survey by the Pew Research Center for the People & the Press, conducted Sept. 7-9 among 1,012 adults, finds that 66% of Democrats say the presidential campaign is interesting while just 27% say it is dull. Among Republicans 50% say it is interesting while nearly as many (45%) describe it as dull. Notably, an increasing percentage of independents also finds the campaign interesting. Currently, 45% of independents say it is interesting, up from 31% in March and 27% in June. The gap is about as wide in opinions about whether the presidential campaign is informative – 68% of Democrats say it is informative, compared with 49% of Republicans. Republicans also are more likely than Democrats to say the current campaign is too negative. More than six-in-ten Republicans (63%) say it is too negative; just 42% of Democrats express this view. Following the Republican and Democratic conventions, there has been no increase in interest in news about the election. Overall, 31% say they have been following news about candidates for the 2012 presidential election very closely. Interest was about as high in the week before the Republican convention.


Democrats Now More Positive on Campaign 2012 No post-convention bump for news media (Politico)
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The Justice Department announced the release of its “Section 508 report to the President and Congress: “Accessibility of Federal Electronic and Information Technology.” The report provides findings based on a survey of federal agencies on the accessibility of their electronic and information technology (EIT) and the procedures used to implement the requirements of Section 508 of the Rehabilitation Act of 1973.

Section 508 requires federal agencies to ensure that their EIT is accessible to people with disabilities, unless certain exceptions apply. EIT includes telecommunications products (such as telephones), information kiosks and transaction machines, websites, multimedia and office equipment, such as copiers and fax machines, computers, software, firmware and similar products and services. Specifically, Section 508 requires federal agencies to ensure that EIT they develop, procure, maintain, or use allows employees with disabilities and members of the public seeking information or services to have access to and use of information and data that is comparable to that available to people who do not have disabilities. Section 508 also requires the attorney general to report and offer recommendations periodically on the state of federal agency compliance with Section 508, including actions regarding individual complaints.

The report finds that most agency components have general Section 508 policies (over 50 percent), as well as Section 508 Coordinators (nearly 70 percent). Most components (over 90 percent) incorporate Section 508 requirements into their procurements for EIT in some way. Few agencies have received Section 508 complaints. Most components (70 percent) have accessibility policies in place for websites and a majority (nearly 58 percent) perform some type of evaluation and remediation on their websites. Agencies reported facing challenges in ensuring accessibility of software or multimedia they develop, in providing training and support for all staff who need information about Section 508 compliance, and in identifying specific Section 508 requirements, as opposed to general standardized language, to be incorporated in their procurements. They also face challenges ensuring their testing of products and websites is complete and robust.
The report recommends, among other things, that agencies establish and publish Section 508 and web accessibility policies and procedures, appoint Section 508 Coordinators and establish Section 508 programs, provide more Section 508 training to personnel, ensure accessibility of EIT used in federally funded programs, develop procurement policies and specific solicitation language for Section 508 requirements, perform accessibility testing of EIT products and web pages, establish specific Section 508 complaint processes including alternative dispute resolution, and improve inter-agency coordination on Section 508 compliance.


Justice Department Releases a Report on Accessibility of Federal Government Electronic and Information Technology DOJ Releases Long-Awaited Sec 508 Report: It's Almost as Bad as You Thought (Coalition of Organizations for Accessible Technology)
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While TV stations around the country continue to bank on political ad money this year, a big portion of the $3.3 billion in advertising dollars expected to be spent on this year’s presidential campaign is targeting fewer than 1 million undecided voters.

“Local television is a way to get to people who are not necessarily looking to be exposed to politics,” says Kenneth Goldstein, president of Kantar Media’s Campaign Media Analysis Group. Goldstein discussed this year’s political advertising Wednesday at the TVB Forward conference in New York. The President Obama and Mitt Romney campaigns “are spending incredible amounts of money to reach an incredibly small amount of people,” Goldstein says. In using TV ads, the campaigns are trying to reach the “700,000 to 800,000 voters in the entire country that are persuadable,” Goldstein says. Those voters are concentrated in nine states.


Campaigns Target Undecided Voters with TV
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Local advertising by retailers will grow their online share of marketing -- as well as on TV, radio and local cable by 2016 -- while direct response and newspaper budgets will continue to decline.

BIA/Kelsey says retailers will spend $4.2 billion this year in online marketing -- including mobile -- a 13% share out of an estimated $26.8 billion in all local TV advertising spent by retailers. This will climb to a 16% share in three years. Local TV broadcast's share will rise to 8.4% from 7.9% in 2013 for retailers; radio going to 10.8% from 10.2%; and local cable TV, to 2.6% from 2.5%; and out-of-home, 2.9% from 2.6%. Mobile advertising will more than double to 2.1% share from 1% by the end of 2013.


TV, Radio Ad Spend In Local Markets On Rise
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It seemed like a shot across the bow at Google: Facebook Chief Executive Mark Zuckerberg said that his social network is working on building its search business, noting that it already gets about 1 billion search queries a day. But could Facebook’s entry into search help Google as it defends itself in an antitrust probe about its practices as the dominant search engine? Possibly, some analysts say. The Federal Trade Commission in the past has been sensitive to the swift changes in the tech sector. In 2010, it approved Google’s acquisition of AdMob, a mobile advertising network, in part because during its investigation Apple announced that it was launching a rival mobile ad network.


Could Facebook help Google’s antitrust problem?
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[Commentary] What's wrong with nipping a nefarious scheme in the bud, especially if the result is that Amazon.com, which was the supposed target of the alleged conspiracy, is liberated to resume selling e-books to you at the rock-bottom price of $9.99? Plenty, if that price is designed to drive off all of Amazon's e-book competition — and kill off the last remaining brick-and-mortar bookstores too — so it can set its own prices as it wishes down the line.

Technology is confronting publishers with plenty of tsoris. Finding an audience for unfamiliar new literary voices is immeasurably harder online than in the aisles of a physical bookstore. People may read more after buying a Kindle, but buyers of the iPad and the multimedia Kindle Fire may not. Games, video, Facebook, Twitter, all compete with books for the customer's attention. The last thing publishing needed was to compound all that with the resurgent threat of a single domineering retail behemoth. Yet with this settlement, that's what they're getting.


Government's e-book case helps Amazon build toward a monopoly
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Liberty Media is increasing its holdings of Sirius XM stock, bringing it closer to owning a controlling stake in the satellite broadcaster, despite vocal opposition from CEO Mel Karmazin.

Liberty disclosed that it purchased a total of 31.17 million additional shares of Sirius XM over the last week, increasing its stake in the satcaster from 49.2% to 49.7%. At this rate, one more round of stock purchases would give Liberty control of the company, meaning a takeover could be imminent. Sirius XM Chief Executive Mel Karmazin said he would likely leave the company when Liberty Media takes control of the satellite radio broadcaster. Liberty, the largest shareholder in Sirius XM, has already told the Federal Communications Commission that it plans to acquire more than that and would like the regulatory agency to approve it as the outright owner when that happens.

Speaking at the Merrill Lynch Media, Communications and Entertainment Conference in Beverly Hills, Karmazin said he is willing to talk about staying but added, "If I were Liberty I would say, 'I'm not sure we need Mel.'" Karmazin's contract with Sirius XM is up at the end of the year. He said he has had no negotiations with Liberty about a new deal in part because he thought doing so might suggest that he was not acting in the best interests of Sirius XM's other shareholders. Sirius XM has tried to fight the takeover in part because Karmazin feels Liberty is getting it without paying a premium.


Sirius XM CEO Mel Karmazin expects to leave after Liberty takeover Liberty Increases Sirius XM Stake (MediaPost)
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The House Commerce Committee’s Subcommittee on Commerce, Manufacturing, and Trade examined how to maintain job growth in the mobile app market and create a supportive environment for mobile app developers to flourish.

At the hearing, subcommittee chairwoman Rep. Mary Bono Mack (R-CA) noted that the booming mobile app marketplace has helped spur the launch of several new small businesses. She said that roughly one-third of apps are developed by entrepreneurs or businesses with fewer than five employees. "Through American innovation and ingenuity, we're rapidly becoming a world where there's literally an app for everything," she said. During the hearing, lawmakers heard time and again from industry representatives on the witness panel that mobile app companies -- both large and small -- struggle to recruit workers with the skill set needed to fill their open developer positions.


House lawmakers examine how to keep app economy growing Subcommittee Explores State of the Apps Economy (House Commerce Committee) Reps: More Spectrum Is Needed to Keep Up With Booming App Economy (B&C)
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Rep. Ed Markey (D-MA) said he has introduced mobile app legislation that would require app sellers to disclose the software being installed when an app is downloaded, and users to give their affirmative consent.

The bill would require:

  • Disclosure of mobile telephone monitoring when a consumer buys a mobile phone; after sale, if the carrier, manufacturer, or operating system later installs monitoring software; and if a consumer downloads an app and that app contains monitoring software.
  • The disclosure includes the fact that the monitoring software has been installed on the phone, the types of information that are collected, the identity of the parties to which the information is transmitted, and how such information will be used
  • Consumer consent before monitoring software begins collecting and transmitting information
  • The party receiving the personal information must have policies in place to secure the information
  • Agreements on information transmission must be filed at the Federal Trade Commission (FTC) and Federal Communications Commission (FCC)
  • An enforcement regime for the FTC and FCC, along with State AG enforcement and a private right of action.

Rep Markey Introduces Mobile Device Privacy Act
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A study conducted by trade association TVB showed that viewership for the New York market's early and late evening news programming outdrew the five highest-rated national cable news networks combined by 18%. That figure rose to 168% when combining the top 3 U.S. markets, and swelled to 434% for the top 10 U.S. markets.

The study, which used Nielsen Media Research data from the most recent May 2012 sweep period, also found that the cable networks -- CNN, CNBC, Fox News Channel, HLN and MSNBC -- contributed only 3-8% of the total evening news audience. A separate TVB study found that the audience for the local news in the top 10 U.S. markets is more evenly distributed, with 38% adults 35-54 and 62% adults 55+ compared to cable's audience, comprising 77% adults 55+.


TVB: New York's Local News Outdraws Five Cable News Networks Combined