Op-Ed

How can America’s communities secure the benefits of fiber-optic infrastructure? Our answer is that local governments need not accept a binary option of waiting for the private sector to solve the problem—which the private sector already would have done if it made business sense—or taking on the challenge entirely as a public enterprise. Rather, public-private collaboration can disrupt this binary and give communities options.

“Broadband” is short-hand for an “always-on,” high-speed internet connection provided by a company or other entity known as an “internet service provider” (ISP). We say “always-on” to differentiate contemporary internet connections from the dial-up era of the 1990s, when a user had to dial a telephone number through their computer to connect. Today, the internet comes to us uninterrupted and we cannot get “booted off” if someone lifts up a phone receiver. We say “high-speed” connection because not all internet connections are technically broadband (see below for more on this point).

In the midst of the COVID-19 crisis, the General Assembly is considering Gov. Northam’s request to increase funding to bring better broadband to all Virginians. Such support is important, as students stay home and learn, adults stay home and work, and seniors stay home even as they visit their doctor. Funding for broadband would be an important step — and a wake-up call to the federal government. Virginia’s broadband challenges are multifaceted. In rural areas, nearly a third of households have no access to broadband.

About one-third of the U.S. job market is made up of middle-skill jobs, which do not require four-year college degrees. Data indicate that the number of these jobs exceeds the supply of available workers. The skills needed for these jobs include facility with the internet and computers.

We urge Congress to establish a broadband credit — call it America’s Broadband Credit — to ensure many more people can afford high-speed Internet access. Congress could set a household subsidy of $50 per month, which is roughly the cost of medium-tier broadband plans in urban settings (and it could provide a higher subsidy for tribal lands). That subsidy would allow anyone and any device in the household to be connected to the Internet, simultaneously, which is how so many families today are operating.

The 10^th Anniversary of the National Broadband Plan offers a chance to reflect on the progress made in the past 10 years and lessons for the future. My focus will be on the progress in addressing the digital divide – increasing the number of Americans with broadband at home. The National Broadband Plan’s guiding principles for broadband adoption still resonate:

We are now in the third generation talking about getting broadband out to all our citizens. We are nowhere near getting the job done. It’s a market failure. It’s a government failure. And it’s a national embarrassment. Big telcos and their allies at the Federal Communications Commission and Congress tell us all is well and we’re on track. Pretty long track! Make that claim in many of our inner cities like Baltimore, Milwaukee, and Newark and you will get laughed out of town.

In October 1944, my grandfather William B. Benton delivered a clarion call in the pages of Fortune magazine. On behalf of the Committee for Economic Development (CED), a national coalition of business leaders, he offered a forward-looking agenda to deliver a more peaceful and prosperous future for all Americans—not just a few. At the time, that future was difficult to imagine. Fifteen years prior, the Great Depression had roiled the American economy, driving unemployment rates to almost 25% in 1933.

What happens when a prime time TV show becomes a potential healthcare policy direction, plus a side helping of broadband adoption strategy? An episode of the NBC TV medical melodrama New Amsterdam inspired a five-city telehealth pilot project involving barbershops and hair salons. The show’s medical director had a brilliant idea to enlist barbershops in African-American neighborhoods to screen customers for hypertension (high blood pressure), which leads to an overwhelming majority of the 140,000 stroke-related deaths a year.

Libraries Without Borders sought to replicate its digital inclusion strategy in underserved rural and suburban manufactured-housing communities. The project began in Minnesota, with a town hall-style meeting where residents of the Park Plaza Cooperative Community in Fridley shared their vision for a future partnership between the local library and the community. The need for such a partnership is high.