Sara Fischer

The $220 billion US advertising industry is facing an unprecedented wave of scandal and controversy, causing frustration amongst marketers, consumers, and lawmakers. The advertising industry is loosely regulated by the Federal Trade Commission, which has the jurisdiction to punish people or business for unfair trade practices, including deceptive advertising. The Federal Communications Commission also has the right to set rules around non-digital ads, like TV and radio.

You think the insane flow of politics in your newsfeed, on your TV and lighting up your iPhone will slow when the Trump Show ends? Think again: Media companies are doubling down on even more politics, to generate even higher ratings and more clicks, as audiences seem to crave all politics, all the time. This is your life on politics. National newspapers and magazines are already staffing up for 2020 with some of their biggest field teams yet. 

European laws and proposals meant to rein in tech giants are inadvertently empowering them. The laws — governing everything from privacy to copyright to content filtering — stem from concerns about the behavior of big platforms, like YouTube and Facebook. But big companies have more resources to comply with complicated regulations than small firms. The European Parliament recently passed a directive that would overhaul its copyright law and would force platforms to impose strict filters for copyright violations or face fines.

With new attacks by President Donald Trump, high-stakes testimony Sept 5 on Capitol Hill, and a midterm election vulnerable to online manipulation, tech’s giants are bracing themselves for two months after Labor Day that could decide whether and how much the government regulates them. The companies — led by Facebook and Google but with Twitter, Apple, and Amazon also in the mix — are caught in a partisan vise, between privacy-oriented critics on the left who fear further election interference and newer charges from the right of anti-conservative bias and censorship.

The Facebook/Google/Twitter trio are better prepared for this upcoming round of Congressional testimony on Sept. 5. Almost a year after the three companies first testified together in front of Congress for Russian meddling, the three social media giants will be returning to Capitol Hill to talk about censorship and election interference. Many recall CEO Mark Zuckerberg's positive performance during televised Facebook hearings in April following the Cambridge Analytica scandal, but the last time these three companies faced Congress together, the reviews were brutal.

Changes in decades-old broadcasting rules, combined with new types of competition in news and entertainment, are creating a drama-filled free-for-all as local US broadcasters consolidate. Consolidation will inevitably mean that fewer voices reach more people, but some in the industry argue it's the only way local broadcasting will be able to compete with big tech. Of all TV news products, local television still has the largest audience by far compared to national and cable. But it's also been hit with the greatest decline among the three types of traditional TV.

An explosion of new digital options for kids' entertainment has pulled children's attention away from live TV to instant, on-demand programming, bringing with it new challenges for producers, policymakers and parents. TV networks are trying to modernize in order to keep up with kids' viewing habits. And a recent Federal Communications Commission proposal would relax kids' TV rules to let traditional broadcasters compete with digital channels, like Netflix, Amazon or YouTube, that do not have to follow those rules.

Several examples of major non-political news stories recently show that collective bias by the mainstream media goes beyond politics, seeping into issues of race, climate, and terrorism. The financial pressures being put on newsrooms often push journalists to cover what they think will get a lot of pickup, argues Jennifer Grygiel, assistant professor of communications at Syracuse University.

Facebook’s prioritization of openness and accessibility has made it a target of critics who say it isn't doing enough to stomp out fake news and misinformation. Experts argue Facebook could do a number of things to reduce fake news. But almost every option could hit its bottom line or would challenge CEO Mark Zuckerberg’s long-term vision for the company. The most drastic changes Facebook could make to its policies include removing news from the platform altogether, pre-approving content before letting users post it, and removing all monetization efforts around news.

As local newspapers continue to fall off the map, digital-first websites are cropping up to cover local communities. Local Independent Online New Publishers (LION), a trade organization, has seen its membership double in the past years to 225 members, said Executive Director Matt DeRienzo.