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According to research by GSMA, which represents nearly 800 mobile operators in 220 countries, the provision of mobile data services already accounts for about one-fifth of operator revenue.

This share is forecast to increase to 44 percent, or $500 billion, by 2016, and to 53 percent, or $648 billion, by 2020 – exceeding revenues from traditional voice services. The GSMA describes a growing market for connecting machines and everyday objects to the Internet, creating an overall vision of a “connected life” – in which large telecoms groups want to play the central role. At present, however, the reality is rather different. Telecoms companies have so far been made to look slow by nimble technology groups that have seen their share prices rocket on demand for digital services. By contrast, growth at major telecoms groups has been sluggish at best during the past decade’s communications boom. If the operators are able to provide additional services – such as billing, identity and security – with their customers’ data connections, GSMA projects a potential 80 percent increase in revenues in eight years: from $1,000 billion in 2012 to $1,800 billion in 2020. Otherwise, it says, revenues will grow only at about 2 percent a year, on average, across the world.


Telcos at crossroads in data boom era
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President Barack Obama nominated Joshua Wright, a professor at George Mason University's School of Law, to serve on the Federal Trade Commission. Wright would replace Commissioner J. Thomas Rosch, whose term is set to expire this month. Both Rosch and Wright are Republicans. By law, no more than three commissioners on the five-member panel can be from the same party. Wright served as the scholar in residence at the FTC's Bureau of Competition from 2007 to 2008. He has both a J.D. and a Ph.D. in economics from UCLA. His academic work focuses on antitrust law, economics, consumer protection, intellectual property and contracts.

President Obama also nominated F. Scott Kieff, a professor at The George Washington University Law School, to the U.S. International Trade Commission. Kieff studied microbiology and economics as an undergraduate at MIT and received his law degree from the University of Pennsylvania. He is an expert on intellectual property issues. The ITC, which has the power to block the importation of patent infringing products, has found itself at the center of global legal conflicts over smartphone patents.


President Obama nominates GOP law professor to FTC President Obama Announces More Key Administration Posts (White House)

September 10-14 is Lifeline Awareness Week 2012, an outreach effort to inform low-income Americans about Lifeline, as well as notify current Lifeline subscribers about changes to the program’s rules that may affect them, such as the new limitation on eligibility to one subscription per household. The FCC has a wide variety of materials and information about Lifeline available including:

  • A Lifeline Eligibility Pre-Screening Tool to help people find out if they are eligible
  • An online tool to help consumers find companies that provide discounts through Lifeline
  • A printable consumers guide to the Lifeline program
  • Public service announcements (in English and Spanish)

Lifeline To Our World
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Twitter is finally joining its competitors in making money off of what it knows about its users. The booming microblog quietly rolled out to advertisers earlier this month a new targeting method, one that helps campaigns and companies reach people based on what users they follow and what they retweet.

“What you can do now is reach people who have certain interests but who may not necessarily follow you,” said Peter Greenberger, director of sales in Twitter’s Washington office. “You couldn’t do that two weeks ago.” Up until the latest innovation, advertising on Twitter has meant buying a promoted tweet that appears when certain words or phrases are searched or getting a tweet atop the feeds of current followers. Now, however, Twitter is deducing what specific users are interested in based on what they talk about and with whom they interact — a model pioneered by Facebook and Google. The tweets can be geo-targeted, too, which makes it useful for candidates hoping to reach people only in swing states or in their particular districts.


Twitter adopts new targeting method for advertisers
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A peace deal between the UK’s mobile operators has been brokered by the government that will smooth the way for next-generation 4G mobile broadband services to be launched after years of delay.

Jeremy Hunt, in one of his last acts as culture secretary, called in the chief executives of the four UK mobile groups last week to find an agreement that would stop the industry from launching damaging litigation to hold up the roll out of 4G services in the UK. Ofcom also attended Monday’s meeting. The Financial Times has learnt Everything Everywhere, Vodafone, Three and O2 have signed a stand-still agreement that will prevent any legal action for a month while talks are held to help all proceed with 4G plans.


Ministers broker deal to allow 4G peace talks
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Filmmaking free of the ruling Communist Party is discouraged in China. The Film Bureau, part of the State Administration of Radio, Film and Television, vets scripts, grants production licenses, controls studios and equipment and coordinates releases. Making a film without approval risks harassment, warnings and, in extreme cases, blacklisting, a caution to others not to work with offenders. Independent film took off in the late 1990s in China with the importing of inexpensive, compact digital technology, freeing filmmakers to experiment in private without bulky film cameras drawing unwanted attention. Today, high-definition digital cameras cost even less and are smaller, bolstering eager users’ ability to tell stories their own way. This independent spirit comes at a time when mainstream films are booming in China. In 2011, ticket sales jumped 30 percent to hit $2.1 billion and are expected to surpass Japanese sales by January, making China Hollywood’s largest export box office.


Indie Filmmakers Feel Heavy Hand of Beijing

The National Telecommunications and Information Administration has canceled the privacy multistakeholder meeting previously scheduled for September 19, 2012.

Stakeholders have organized four briefings. The briefings are scheduled for September 13, 2012, September 14, 2012, September 19, 2012, and September 28, 2012. Stakeholders should contact the relevant organizers for more information, or to suggest subjects or questions that might be covered at the briefings.


NTIA Cancels Sept 19 Privacy Meeting
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According to a poll from the Leading Education by Advancing Digital (LEAD) Commission, teachers and parents say schools should be doing more to improve access to technology in education, with access to the Internet high on the list. The vast majority of parents and teachers said they would rather spend money on Internet-connected digital devices than the same amount on text books.

  • More than half of teachers (61%) and about the same percentage of parents (63%) polled said they thought that the country was "behind the curve" when it came to public school use of technology. Other findings include:
  • 82 percent of teachers and 71 percent of parents believe a greater use of technology would be helpful in connecting learning inside and outside of the classroom
  • 89 percent of teachers and 76 percent of parents would choose to spend $200 per student for an Internet-connected device over $200 per student for new science textbooks
  • 82 percent of teachers believe that they are not receiving the necessary training to use technology to its fullest potential in the classroom
  • 95 percent of teachers and 90 percent of parents believe that home access to high-speed Internet gives students a big or moderate advantage when it comes to classroom performance.

The study was released in advance of a symposium at Stanford that will discuss the study findings and include Federal Communications Commission Chairman Julius Genachowski, Education Secretary Arne Duncan and others talking about current barriers to and opportunities of high-tech classrooms.


Survey: Parents, Teachers Believe Broadband Boosts Performance
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[Commentary] A new world -- the age of “digital enlightenment,” if you will -- is fast approaching and is informed by two dynamics: The amount of online data being collected online is exploding; and the unprecedented capability of creating relevant, user-centric advertising experiences. Despite these developments, there is a lack of understanding among consumers and other groups as to how data is being retained and used. Recently, Microsoft cast a spotlight on this “old versus new” paradigm with its decision to turn on “Do Not Track” (DNT) in the new Internet Explorer 10 browser that is shipping later this fall with Windows 8. This means websites will be automatically alerted that users don’t want to be tracked when they visit unless the customer chooses to adjust the DNT setting. Microsoft’s decision to turn on DNT in IE 10 created angst among advertisers and industry associations when it was announced. Numerous media outlets debated whether Microsoft was “for” or “against” advertising, and even whether DNT means the end of online advertising as we know it.
[Rik van der Kooi is corporate vp of the Microsoft Advertising Business Group]


Voice: To Track, or Not to Track
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The online ad industry often touts its ability to eliminate the sort of waste that is common in traditional media through its ability to provide superior targeting. But in practice, the industry's targeting capabilities often leave a lot to desired. To help improve the medium's precision, two key third-party research firms are teaming up.

DoubleVerify has announced that it will combine its ad viewability data with audience data from the analytics firm Kantar Media Compete in an effort to help advertisers find out if the audiences they’re targeting are the ones actually seeing their ads. Specifically, the partners’ new Ad VRF tool cross-references impressions tracked by DoubleVerify with the audience profiles Kantar Media Compete compiles via its panel of 2 million U.S. users. After DoubleVerify fires its pixels to record viewability data, that data is also captured by Kantar Media Compete, which then sifts through its own database to match users—combining its audience data with DoubleVerify's viewability data.


Proving Web Targeting Actually Works