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In anticipation of the Federal Communications Commission incentive auction, spectrum speculators have bought 39 broadcast television stations — 14 full-power and 25 Class A low-power — since 2011, paying nearly $345 million, according to a SNL Kagan study.

NRJ TV has been the biggest spender, at $234.2 million for full-power stations, SNL Kagan found. OTA Broadcasting, a subsidiary of computer retail billionaire Michael Dell's MSD Capital firm, is runner up with deals totaling $52.8 million. Locus Point has acquired seven stations, all in November and December 2012, and all Class A properties. The speculators are buying the stations with the intention of selling the spectrum to the FCC so that it can turn around and auction it to wireless broadband carriers. The FCC hopes to conduct the auction in 2014.

Facebook announced a long-rumored deal to acquire Microsoft's Atlas Solutions division and that its interest in the technology stack boils down to measurement.

Microsoft will continue to buy its own ads through Atlas. The price had been expected to be less than $100 million, based on prior bids for Atlas, which were in the $30 to $50 million range. Atlas had looked like a potential building block for Facebook to start building an external ad network powered by its social data, but the social network's director of product marketing Brian Boland said that's not the plan. He said that Facebook's advertisers have been clamoring for more tools to let them see how effective their spend is across online channels, and that's where Atlas comes in.

Do you have broadband cap anxiety?

Then better don’t buy a PS4 when it comes out later this year. Sony’s next generation gaming console will reportedly offer support for 4K video, and the company is looking to launch a 4K video download service to give consumers access to popular fare in the ultra-high-definition video format. There’s just one caveat: 4K downloads will weigh in at a whopping 100 GB a piece, according to a report from the Verge. Granted, many details of Sony’s plans for 4K aren’t set in stone, in part because the company hasn’t exactly been forthcoming with details about the PS4. But Sony Electronics President and COO Phil Molyneux told the Verge’s Nilay Patel that a typical 4K movie will be “100 gigabytes and plus.” Just a quick reminder for everyone about to bust out their calculators at home: Comcast’s current cap for most of its customers is 300 GB per month, which would get you just three 4K movies, and nothing else. AT&T’s Uverse cap is 250 GB per month. Both companies charge consumers that use more bandwidth $10 per 50 GB, which would bring the bandwidth costs of a single 4K movie after you’ve exhausted your cap to $20.

Google is clearly trying hard to portray a new German law involving the republishing of news as a victory, and some observers seem to agree, saying the company “defeated” publishers who wanted it to pay for the right to publish excerpts. But if you look more closely, this is not an obvious win for the search giant — just as recent deals with French publishers and Belgian publishers were a lot closer to being a saw-off for both sides than an outright win. And with every deal it strikes, Google makes it harder to argue that paying publishers for excerpts is unnecessary and even counter-productive — or that there is something to be gained by allowing even large companies to engage in the “fair use” of content for the larger good.