Why Use AI When You Can Just Google It?
March 10, 2026
When the same question keeps coming up in conversations about my work, I take that as a sign that it’s worth grappling with and answering. Lately, that question has been “why use AI when you can just Google it?” In my experience, this question usually comes from one of two groups: people who do not really use large language models like Claude, Gemini, or ChatGPT—or people who do use them, but primarily as a stand-in for Google. So, I’m writing something that I hope will capture some of the nuances of these tools’ capabilities. While they do have some functional overlap, Google is not a perfect substitute for AI.
Why Use AI When You Can Just Google It?