Google has a new plan to speed up the mobile web
. The company announced a technical preview for a system called Accelerated Mobile Pages (or AMP), designed to fight many of the factors slowing and bloating mobile web pages. Google has been working with a number of publishers on the system, including The Guardian, The Washington Post, BuzzFeed, and Vox Media.
After Oct 7, the result of that work will be available on a public GitHub repository, offering more commonly held code and a smarter caching system. If the system works, users should see lighter, faster-loading mobile web pages as a result. "We're here because we love the web and we feel the web can be better than it is," said Richard Gingras, Google's head of News. "We can make the web great again."
Google has a new plan to speed up the mobile web