Computers Hooking Up With TVs

According to SideReel, an independent Web TV destination with a base of more than 10 million monthly unique users, 40% of respondents had connected their computer to their TV in the past month, a three-fold increase over last year's results. 60% of people connecting a device to a TV connect their computer, and 5% use a box like Roku, Boxee or Google TV.

The survey was conducted to identify usage patterns in the areas of social media, Web TV, and the use of connected devices. The average user age in 2009 was 26, and in the 2010 results, 29, but the report notes that there is no correlation between age and time spent watching online. SideReel CEO, Roman Arzhintar, noted that "... for many, traditional TV watching is starting to supplement online watching, rather than the other way around." Social Media is important, but only for 25% of online TV watchers. While 29% used Twitter, none of the check-in services including GetGlue, Miso, Clicker or Foursquare have significant usage among SideReel's TV watchers. Only 10% of users want to broadcast what they are watching or want to watch to their friends. Only 25% of SideReelers want to know what their friends are watching - down 50% from last year. 24% of SideReel visitors subscribe to Netflix. 70 % of users who stream video via the Internet to their TV do so using Netflix. 30% of users stream video other than Netflix to their TVs.