CDD: Industry Self-Regulation Has Failed For Online Privacy

In a filing at the Federal Trade Commission, the Center for Digital Democracy and US PIRG argue that industry self-regulation has failed and existing regulations are out-of-date and in need of revamping. They have been pushing the commission for several years to drill deeper into the issue on online privacy and behavioral advertising, ad tracking and social media marketing, particularly its impacts on children and wider implications related to media consolidation. CDD has also called for a legislative ban on collecting from or targeting information to anyone under 18, a do-not-track list similar to the do-not-call list for telemarketers, and prohibiting the tracking or use of "sensitive" data on health, finances, ethnicity, sexual orientation, personal relationships or political activity to target marketing pitches."