Smartphones, Tablets Migrate to Wi-Fi
Smartphones and tablets are taking over the Wi-Fi airwaves. The mobile devices accounted for more than half (52%) of Wi-Fi use in the second quarter -- up from 30% in the year-earlier period, according to the latest data from location-based mobile ad company JiWire.
Laptops made up the balance of use. Overall, Wi-Fi usage has more than tripled (up 240%) from a year ago. When it comes to tablets, the company found that ownership is highest among parents: 52% of tablets owners are moms and 44% are dads, compared with 42% and 40%, respectively, of single men and women. Single women are also the least likely to own a smartphone. Where are people using devices? The most common places for smartphone use are restaurants, cafes and shopping malls. Tablets are most likely to be used at shopping malls and hotels, while laptops turn up most often at universities, libraries and hotels.