April 2010

Is Facebook creating a temptation generation?

[Commentary] Back in the late 1960s, researcher Walter Mischel conducted an experiment that has come to be known as the "Marshmallow Test." This test consisted of giving marshmallows to 4-year-olds, with the promise of more marshmallows to come if they could delay eating the first for 15 minutes. Those who resisted the sugary treat were shown to do well later in life, while those who failed to resist were more likely to suffer from lower test scores, even issues of drug dependency. More than 40 years later, Facebook has proved to be an even sweeter marshmallow to its millions of users than any puffed confection Mr. Mischel handed out. The temptation to let others know how happy or sad we feel, and more important, the numerous supportive messages we'll receive from our "friends," is an exercise in deferred gratification that we all lose on a daily basis. And who's to blame us? With its complicated algorithms and formulas, Facebook takes the legwork out of friendship.

Google Loses China Market Share After Censorship Row

Google, which stopped censoring its China site in defiance of local rules, lost market share in the country with the most Web users for the first time in three quarters as the standoff hurt sales, a researcher said.

Google's share of China's paid-search market fell to 30.9 percent in the first quarter from 35.6 percent three months earlier, Analysys International said. That was the first decline since the second quarter of 2009, according to the Beijing-based researcher. Market leader Baidu Inc. posted a gain. Baidu, based in Beijing, increased its market share to 64 percent from 58.4 percent in the previous quarter, according to Analysys.

CenturyTel to Buy Qwest in Stock Swap to Add Services

CenturyTel plans to acquire Qwest Communications International for about $10.5 billion to bolster its broadband business and create a new company with operations in 37 states.

The transaction is expected to be "accretive to free cash flow per share, excluding integration costs, immediately following close of the transaction," the company said. The combination had pro-forma 2009 sales of $19.8 billion. The deal includes the assumption of $11.8 billion in Qwest debt. The deal would be the biggest between two U.S-based phone companies since the $28 billion purchase of Alltel Corp. by Verizon Wireless in 2008. CenturyTel has a market value of $10.8 billion while Qwest has a valuation of $9.07 billion. The boards of both companies approved the deal. The deal will "provide us greater scale, scope and expertise and will provide significant benefits for shareholders, customers and our communities," Glen Post, CenturyTel chief executive officer, said. Post will also be CEO of the new company. Qwest shareholders will get 0.1664 CenturyTel shares for each share of Qwest common stock they own at closing. Upon closing of the transaction, CenturyTel shareholders will own about 50.5 percent and Qwest shareholders will own the remainder.

KCBS ads masquerade as news

[Commentary] You would have to forgive viewers like the one who e-mailed Rainey last month for being a bit confused about a news segment he saw on KCBS Channel 2. The man referred Rainey to a 90-second segment he saw after the "CBS Evening News," wondering if it was legitimate news. It featured KCBS health reporter Lisa Sigell, interviewing the chief medical officer of City of Hope Medical Center about the promise of new cancer treatments. In a similar piece in March, Sigell talked to another of the hospital's doctors about the threat of colorectal cancer and the importance of screening to avoid the disease. Given that the "CBS Healthwatch" and CBS logos flashed on the screen, a viewer could be forgiven for thinking that they were watching a pair of news briefs. Both spots appeared at the end of the regular news. But viewer beware: Not all that appears to be news is news as we once knew it.

ACTA arrives (still bad, but a tiny bit better)

The countries behind the Anti-Counterfeiting Trade Agreement (ACTA) finally released a consolidated draft text of the agreement. Though billed as a "trade agreement" about "counterfeiting," ACTA is much more than that: it's an intellectual property treaty in disguise.

Tucked inside the draft are provisions that will prevent people from bypassing digital locks on the items they buy, that will force ISPs to shoulder more of the burden in the fight against online piracy, and that bring US-style "notice-and-takedown" rules to the world. Well, not to the world, exactly. ACTA is more like a select club of countries: Australia, Canada, the European Union countries, Japan, Korea, Mexico, Morocco, New Zealand, Singapore, Switzerland and the United States of America. But the treaty it develops is really just the next rung on a ladder stretching back to 1886, and it will certainly be wielded like a weapon on the rest of the world in the future. The text is not final—that is due to happen later this year—so if you want to see changes made, the time to act is now. The agreement has already been improved under public pressure, so what's the broader reaction to its release? ars rounded up some of the most interesting reactions. If you want a sense of how the debate over ACTA will play out over the rest of this year, consider these talking points a sneak preview.

President's Council of Advisors on Science and Technology

On April 21, 2010, President Barack Obama signed an executive Order establishing an advisory council on science, technology, and innovation for 2 years.

The (PCAST) shall have 21 members including the Assistant to the President for Science and Technology who will co-chair. The council will advise the President, directly at its meetings with the President and also through the Science Advisor, on matters involving science, technology, and innovation policy. This advice shall include, but not be limited to, policy that affects science, technology, and innovation, as well as scientific and technical information that is needed to inform public policy relating to the economy, energy, environment, public health, national and homeland security, and other topics. PCAST will be staffed by the Office of Science and Technology Policy.

WhiteHouse.gov Releases Open Source Code

As part of our ongoing effort to develop an open platform for WhiteHouse.gov, we're releasing some of the custom code we've developed. This code is available for anyone to review, use, or modify. We're excited to see how developers across the world put our work to good use in their own applications. By releasing some of our code, we get the benefit of more people reviewing and improving it. In fact, the majority of the code for WhiteHouse.gov is already open source as part of the Drupal project. The code we're releasing today adds to Drupal's functionality in three key ways: 1) Scalability, 2) Communication, 3) Accessibility.

North Carolina defends request for Amazon.com customer records

The North Carolina Secretary of Revenue said Wednesday that it never demanded personal information such as book titles from Amazon.com, which filed a federal lawsuit against the state this week seeking to keep that information confidential. But CNET has obtained correspondence from the Department of Revenue that calls North Carolina's claim into question.

In a letter to Amazon dated December 1, 2009, Romey McCoy, the Department of Revenue's audit manager, asked for "all information" relating to nearly 50 million purchases that customers in that state had made between 2003 and 2010. McCoy's letter did not exempt the titles of books or Blu-Ray movies, and did not address the privacy implications of the request. Amazon subsequently turned over limited, anonymous information: the amount of the purchase, the seller, and the postal code it was sent to. McCoy replied in a second letter on March 19, 2010 saying Amazon had until this Monday to divulge the full records of each transaction or North Carolina "will" take legal action. To punctuate his threat of litigation, McCoy's letter copied two assistant attorneys general from the North Carolina Department of Justice.

Virginia Gov McDonnell Signs Telemedicine Reimbursement Legislation

Last week Gov. Bob McDonnell (R-Virginia) signed SB 675, a health insurance bill that mandates coverage for telemedicine services. It requires insurers to cover all telemedicine services, making Virginia the 14th state to enact such legislation. According to the American Telemedicine Association, 23 states currently allow for Medicaid reimbursement, while California, Hawaii, New Hampshire, North Dakota, and Texas have telemedicine legislation pending.

Video Innovation and Consumer Choice

The Federal Communications Commission acted to promote innovation and consumer choice in the video device marketplace by issuing a Notice of Inquiry (NOI) and a Fourth Further Notice of Proposed Rulemaking (FNPRM), as recommended in the National Broadband Plan.

The NOI seeks to better serve the goals of Congress in creating a competitive retail market for navigation devices for use with multichannel video programming distributors (MVPD). The FNPRM proposes changes to the current CableCard system to make it more consumer-friendly while a new technology approach is being developed.

Consumers are increasingly accessing video from multiple sources, including MVPD services, the Internet, DVDs, and over-the-air broadcasting. The NOI seeks input on ways to foster a more competitive marketplace for navigation devices and in particular calls for comment on a standardized interface that enables smart video devices to bring video from all of these sources together for ease of selection, recording, and viewing. The standardized interface could be implemented through an "AllVid" adapter that would act as an intermediary between the consumer's device and the MVPD's service. The service provider would be free to innovate within its network to improve its services, without requiring replacement of the consumer's home devices. And a consumer could switch from one provider to another and continue to use the same smart video devices.
The FNPRM proposes to remedy shortcomings in the existing CableCARD system, to provide consumers with better service in the interim before the new AllVid approach is in place.

In order to remove the disparity between consumers who choose to use a retail CableCARD-equipped video device and those who lease a cable provider's video navigation box, the proposed interim measures would: (1) ensure that retail devices have comparable access to video programming that is prescheduled by the programming provider; (2) make CableCARD pricing and billing more transparent; (3) streamline CableCARD installations; and (4) clarify certification requirements.