Communications technology-enabled solutions that can play an important role in the transformation of healthcare. Media coverage of health issues. And the impact of various media on health.
Health and Media
In October 2019, the Benton Institute for Broadband & Society issued Broadband for America’s Future: A Vision for the 2020s. The agenda was comprehensive, constructed upon achievements in communities and insights from experts across the nation. The report outlined the key building blocks of broadband policy—deployment, competition, community anchor institutions, and digital equity (including affordability and adoption).
Community anchor institutions should be at the center of any comprehensive national strategy to promote the availability and use of High-Performance Broadband. Community anchor institutions use broadband to provide essential services to their community, such as education, information access, and telehealth services. But in the 21st century, community anchors’ missions are moving beyond their walls. Libraries no longer deliver knowledge that is housed only within their buildings or the covers of hardbound books.
What happens when a prime time TV show becomes a potential healthcare policy direction, plus a side helping of broadband adoption strategy? An episode of the NBC TV medical melodrama New Amsterdam inspired a five-city telehealth pilot project involving barbershops and hair salons. The show’s medical director had a brilliant idea to enlist barbershops in African-American neighborhoods to screen customers for hypertension (high blood pressure), which leads to an overwhelming majority of the 140,000 stroke-related deaths a year.
Bridging the digital divide can help address our nation’s persistent health disparities. Rural Americans not only face limited access to health-care facilities, but “suffer from higher rates of obesity, mental health issues, diabetes, cancer, and opioid addiction.” But the tie that also binds is the lack of high-speed broadband connectivity in low-income communities, too. Rural America, as you know, is facing a physician shortage and low-income and rural populations are less likely to have choice when it comes to broadband providers.
Perhaps the biggest news of the week was the agenda for the Federal Communications Commission's July 10 Open Meeting, which FCC Chairman Ajit Pai laid out in a blog post on June 18, 2019. I'm traveling to New York this week; below is a shorter-than-usual weekly that takes a look at how Chairman Pai plans to take education out of the Educational Broadband Service -- and broadcast television.
The Benton Foundation unequivocally opposes any proposals from the Federal Communications Commission that would allow the FCC to shirk its responsibilities to meet its Congressionally-mandated mission. The FCC is supposed to ensure:
To help overcome the digital divide, the Biden Administration has launched a new vaccination assistance hotline for people who would prefer to get information via telephone. It's part of the administration's push to get 70% of adults in the U.S. vaccinated with at least one dose by July 4. "We know that millions of people in America don't have consistent access to broadband or are uncomfortable navigating the web," wrote Dr. Marcella Nunez Smith, who chairs the Biden administration's COVID-19 Health Equity Task Force.
The Senate Commerce Committee approved a number of bills and nominations in executive session including two of particular interest:
On March 31, the National Urban League released the Lewis Latimer Plan for Digital Equity and Inclusion, a collaborative work aimed at addressing the digital divide. If you have the time, follow the link above and give the full report a read. If not, here's the executive summary.
The United States Department of Agriculture (USDA) is accepting applications for Distance Learning and Telemedicine (DLT) program grants to help provide educational and medical services in rural areas. The DLT program helps fund distance learning and telemedicine services in rural areas to increase access to education, training, and health care resources that are otherwise limited or unavailable. USDA plans to make $44.5 million available in fiscal year 2021. Of this amount, $10.2 million is intended for projects that provide substance use disorder treatment services in rural areas.