National Rural Telecommunications Cooperative
Rural Broadband Benchmarking Report
The number of cooperatives (co-ops) bridging the broadband divide continues to grow. More than 240 of the National Rural Telecommunications Cooperative's (NRTC) electric members have deployed broadband for their communities, while leveraging these technologies for a smarter grid. Findings from NRTC and NRECA's report include:
Rural Broadband Operations Benchmarking Report
Small rural broadband providers are seeing average customer lifetime value (CLV) of just over $5,000, according to a new report from the National Rural Telecommunications Cooperative (NRTC). The report is based on a survey of NRTC’s rural broadband provider members. The survey had 84 respondents, including traditional telecom providers as well as electric cooperatives that offer broadband. About one-quarter of respondents have less than 2,000 subscribers, while another quarter have more than 15,000 subscribers. Other interesting provider metrics include:
NRTC Enhances Marketing and Customer Experience Capabilities Through Pivot Acquisition
The National Rural Telecommunications Cooperative (NRTC), a membership cooperative of rural electric and telecom providers, has acquired Pivot Group, a marketing and customer experience (CX) agency that serves rural broadband providers. NRTC traditionally has focused on technology, helping members plan, deploy and manage technology investments.