Telcos on Defensive in Net Neutrality Fight

Coverage Type 

TELECOS ON DEFENSIVE IN NET NEUTRALITY FIGHT
[SOURCE: CIO Insight, AUTHOR: Edward Cone]
The major telecommunications companies spend billions of dollars each year on advertising, and millions more on political lobbying. So imagine their shock when a low-budget campaign led by a motley coalition of bloggers and techies helped throw into doubt their cherished plans for making more money on the Internet. That the coalition perpetrated its revolt over the very fibers the telcos long to further monetize only adds insult to the injury. But the larger lesson is that the Web-borne rebellion of Internet users says a lot about the way the Web is changing marketing and politics.
http://www.cioinsight.com/article2/0,1540,1977373,00.asp


Telcos on Defensive in Net Neutrality Fight