Tagging fake news on Facebook doesn't work, study says
Facebook touts its partnership with outside fact-checkers as a key prong in its fight against fake news, but a major new Yale University study finds that fact-checking and then tagging inaccurate news stories on social media doesn’t work. The study found that tagging false news stories as “disputed by third party fact-checkers” has only a small impact on whether readers perceive their headlines as true.
Overall, the existence of “disputed” tags made participants just 3.7 percentage points more likely to correctly judge headlines as false, the study said. The researchers also found that, for some groups—particularly, Trump supporters and adults under 26—flagging bogus stories could actually end up increasing the likelihood that users will believe fake news.
Tagging fake news on Facebook doesn't work, study says Assessing the Effect of “Disputed” Warnings and Source Salience on Perceptions of Fake News Accuracy (read the study)