Reuters Institute Digital News Report 2017: Age Distinctions Just Part of News Evolution
The "Reuters Institute Digital News Report 2017" confirms that the screens-of-preference for younger audiences are mobile and dynamic. But identifying the platform does not necessarily tell you the source of the news. Consumers may look at an online or social media site to find reporting from established journalism sources (e.g. CNN, The New York Times, Fox) or just as easily from ersatz self-proclaimed bloggers or alt news sources.
The 136-page report delves more deeply into the distinction between the reception platforms and the actual content of the news. The Reuters Institute, which conducted the global research (30 countries on five continents) with the University of Oxford, acknowledges that the findings are "a reminder that the digital revolution is full of contradictions and exceptions." The results are also a roadmap toward future news consumption patterns, quantifying current usage patterns and offering eye-opening ideas for media providers about where to focus for future news packaging. The findings raise questions, such as whether today's 18-to-24 year-olds (only 24% of whom now consider TV as a primary news source) will migrate to TV sets by the time they are 55+ years old.
Reuters Institute Digital News Report 2017: Age Distinctions Just Part of News Evolution Reuters Institute Digital News Report 2017 (read the report)