Pandora: We want to be the FM radio of the connected car

If your car is capable of getting an internet connection, then chances are it can stream Pandora. That’s not just some happy coincidence for the music streaming company.

Pandora has made the automotive industry a big priority, and the results of the effort are obvious. Since 2009, Pandora has partnered with 26 automotive brands, and 145 vehicle models have Pandora software loaded into their dashboards, including the top 10 bestselling passenger cars in the US, according to the company. Pandora certainly isn’t in every connected vehicle out there, but no other third-party developer can claim that kind of presence in the automobile.