More sports on cable is usually followed by bigger bills

Turner Broadcasting's deal to snag a majority of the NCAA's March Madness college basketball tournament is likely to give it leverage to charge more money to the cable and satellite distributors that carry its cable channels. The distributors then turn around and pass the costs on to you know who. Conspiracy theorists are already speculating that the reason Turner doesn't get the rights to either the Final Four or the NCAA championship until 2016 is because it is around then that many of its distribution deals come up for renewal.