On the Internet, Everyone's a Critic But They're Not Very Critical
October 5, 2009
One of the Web's little secrets is that when consumers write online reviews, they tend to leave positive ratings: The average grade for things online is about 4.3 stars out of five. If the rest of the Internet is filled with nasty celebrity blogs and email flame wars, what makes product reviews sites so lovey-dovey?
On the Internet, Everyone's a Critic But They're Not Very Critical