Five Reasons Why Live Video News Will Never Be the Same

With the advent of streaming, live video news is cheap and ubiquitous but no one is sure what to do with it. Established TV companies like ABC must decide how the era of Internet streams meshes with their traditional broadcasting model. Meanwhile, upstarts like the Huffington Post are cranking out reams of video streams without an obvious way to pay for it. Video news experts explored how to go forward at an event held at the British Consulate in New York.

Here are five takeaways:

• Live news is a commodity, media firms are responding
• Streaming is a lifeline to young viewers
• We need a better marriage between video and text-based media
• Metrics are a problem
• Unique video experience requires a unique ad experience