Campaign Outreach and Involvement in 2014 Midterms

Voters are reporting roughly similar levels of contact from political campaigns and groups as four years ago, with one notable exception.

The share of voters who say they have received a phone call about the election has fallen 12 points since mid-October 2010, from 59% to 47%. This decline has been driven by a fall in the percentage saying they have gotten pre-recorded campaign calls, or robo-calls. Just 41% of registered voters say they have gotten a pre-recorded call about the elections, down from 55% in mid-October 2010. About one-in-five (22%) say they have received a live campaign call, the same as at this point in the 2010 campaign.