Apple’s Quarter By The Numbers: 18 Million iPhones, 4.69 Million iPads

The money-making machine that is the modern-day Apple continued its remarkable run during the first quarter of the year, with huge increases in profit and revenue compared to the prior year on the back of strong sales of the iPhone although iPad sales were a little lighter than some had expected. Apple’s revenue was $24.67 billion, up 83 percent compared to the previous year. iPhone revenue was the main catalyst for that huge jump. Profits came in at $5.99 billion or nearly double the quarterly profit Apple earned in the first quarter (its second fiscal quarter) during 2010.

• iPhone: Apple sold 18.65 million units of its flagship mobile product, an increase of 113 percent compared to the same period last year.
• iPad: Apple sold 4.69 million iPads in the quarter compared to last year when it sold 7.31 in the same quarter.
• Mac: Sales of personal computers may be slowing across the PC industry, but Apple’s notebooks are still selling well, with a 53 percent increase in units sold compared to the prior year. Apple sold 2.75 million portable systems during the quarter.
• iPod: It’s hard to believe that we’re getting close to the 10th year anniversary of the iPod, the product that sparked Apple’s renaissance. Sales of iPods were a bit light, down 17 percent compared to the prior year, as Apple continues to focus more on its iOS devices at the expense of the iPod.