21st Century Fox Roadblocks Women's World Cup Spot

With the Women’s World Cup just 100 days away, English-language rights-holder Fox Sports is kicking up the promotional pitch behind the quadrennial event. 21st Century will roadblock a 30-second spot, entitled “It’s Not Over,” flagging the tournament across 34 networks. The promo is slated to run around 8 pm on Feb. 24 on Fox, Fox News Channel, FX, FXX, FXM, National Geographic Channel, Nat Geo Wild, Fox Sports 1, Fox Sports 2, Fox Deportes, Fox Soccer Plus, Big Ten Network and Fox Sports’ 22 owned-and-operated regional sports networks. The promo is a cut-down from the 60-second commercial that bowed on Fox during its coverage of the Daytona 500.