Edward O'Keefe

Streaming War Won, Or: How I Learned to Stop Worrying and Love the News

News is the killer app — and will be key to winning the streaming war. This comprehensive overview of the streaming and direct-to-consumer universe comes as the media industry stands on the cusp of radical change — positing that successful companies of the future will need to know how to attract and retain subscribers — and that news can help win the battle for consumer attention and loyalty. Every era and every new medium — print, radio, television, cable, and the Internet — has found news essential to building and keeping audience.