The Facebook Armageddon
As bad as scraping for advertising revenue might be, there’s another way the Facebook threat could actually get worse: Instead of continuing to be a primary platform for news companies and trying to strike relationships with them, the company could decide to simply wash its hands of news entirely, either because it isn’t generating enough revenue, or because it has become too much of a political headache. To really come to grips with what its size and influence have wrought both in journalism and society at large, Facebook is going to have to not only change its outlook but also its culture
