FCC Chairman Proposal to Unlock the Set-Top Box: Creating Choice and Innovation
Federal Communications Commission Chairman Tom Wheeler circulated a Notice of Proposed Rulemaking (NPRM) that would tear down anti-competitive barriers and pave the way for software, devices and other innovative solutions to compete with the set-top boxes that a majority of consumers must lease today. The proposal will be voted by the full Commission on February 18, 2016. This proposal is about one thing: consumer choice. Consumers should have options created by competition. The Chairman’s proposal will let innovators create and then let consumers choose.
The Chairman’s proposal will create a framework for providing innovators, device manufacturers and app developers the information they need to develop new technologies. Consumers should be able to choose how they access the Multichannel Video Programming Distributor’s (MVPDs) – cable, satellite or telco companies – video services to which they subscribe. For example, consumers should be able to have the choice of accessing programming through the MVPD-provided interface on a pay-TV set-top box or app, or through devices such as a tablet or smart TV using a competitive app or software. MVPDs and competitors should be able to differentiate themselves and compete based on the experience they offer users, including the quality of the user interface and additional features like suggested content, integration with home entertainment systems, caller ID and future innovations. To ensure a competitive marketplace as required by the Telecommunications Act of 1996, the proposal identifies three core information streams that must pass from MVPDs to the creators of competitive devices or apps:
Service discovery: Information about what programming is available to the consumer, such as the channel listing and video-on-demand lineup, and what is on those channels.
Entitlements: Information about what a device is allowed to do with content, such as recording.
Content delivery: The video programming itself.