April 2015

How the US thinks Russians hacked the White House

Russian hackers behind the damaging cyber intrusion of the State Department in recent months used that perch to penetrate sensitive parts of the White House computer system, according to US officials briefed on the investigation. While the White House has said the breach only affected an unclassified system, that description belies the seriousness of the intrusion. The hackers had access to sensitive information such as real-time non-public details of the president's schedule. While such information is not classified, it is still highly sensitive and prized by foreign intelligence agencies, US officials say.

The White House in October said it noticed suspicious activity in the unclassified network that serves the executive office of the president. The system has been shut down periodically to allow for security upgrades. The FBI, Secret Service and US intelligence agencies are all involved in investigating the breach, which they consider among the most sophisticated attacks ever launched against US government systems. ​The intrusion was routed through computers around the world, as hackers often do to hide their tracks, but investigators found tell-tale codes and other markers that they believe point to hackers working for the Russian government. National Security Council spokesman Mark Stroh didn't confirm the Russian hack, but he did say that "any such activity is something we take very seriously." "In this case, as we made clear at the time, we took immediate measures to evaluate and mitigate the activity," he said. "As has been our position, we are not going to comment on [this] article's attribution to specific actors."

Hit TV Shows Lose Luster as Cable Reruns

For decades, cable channels spent heavily to fill their schedules with reruns of hit shows, and Hollywood studios came to count on that steady stream of cash to keep their content-machines going. But as Viacom’s recent announcement of a hefty write-down shows, the rerun “syndication” market is no longer the sure bet it once was. The owner of more than 20 cable channels attributed $430 million of its $785 million in pretax charges to underperforming programming, including the purchase of reruns -- such as “CSI” and “Community” -- that failed to deliver enough viewers. Viacom isn’t the only media company to have made bad bets on reruns lately.

Time Warner’s TNT struck out with “The Mentalist” and “Hawaii Five-0,” leading to a similar write-down. Crown Media Holding’s Hallmark Channel in 2014 pulled repeats of the critically acclaimed legal drama “The Good Wife” after just a few weeks because of low ratings. “NCIS LA” and “Modern Family” haven’t delivered the big numbers that USA Network, owned by NBCUniversal, had anticipated. These recent experiences may reveal the potential cracks forming in the lucrative syndication market that could have major implications across the entire TV ecosystem. TV and studio executives are now left contemplating exactly how much a rerun of “NCIS” or “Modern Family” is really worth.

In cable, it’s survival of the fittest as channels drop from the bundle

It has been the worst year in recent memory for cable networks, with MSNBC, the History channel, Bravo, BET, USA Network and Comedy Central all seeing double-digit declines in audience in 2015. In March, cable ratings were down about 10 percent from the previous year. With new streaming services stealing away viewers, cable TV has been hit with a Darwinian shake-out where only the most popular networks, such as HBO and ESPN, are able to find paying customers.

The retrenchment marks a change in fortune for the cable TV business, which in the 1990s created new opportunities for minority programs, local news and niche educational networks with small but dedicated numbers of fans. The rise of cable created new genres in TV around food, health and reality shows, launching networks such as HGTV, the Weather Channel and TruTV. But with content similar to what those channels offer now available online, cable programs that cannot draw the biggest audiences are seeing advertising fall. And some cable operators are choosing to drop some of their offerings altogether.

DirecTV Told to Yank Ads Featuring Rob Lowe After Comcast Complaints

Don’t be like DirecTV, the Better Business Bureau’s National Advertising Division (NAD) says. The watchdog group has recommended that DirecTV discontinue its popular Rob Lowe ads, which feature the actor taking on what the commercial group called “one of several odd or awkward alter-ego characters.” The ads that always end with Lowe’s spoken tagline, “Don’t be like this me -- Get rid of cable and upgrade to DirecTV,” may not be long for your small screen, thanks to a complaint filed by cable provider Comcast.

The NAD found that several of the ad campaign’s claims could not be substantiated, or were even flat-out unfair. “While humor can be an effective and creative way for advertisers to highlight the differences between their products and their competitor’s, humor and hyperbole do not relieve an advertiser of the obligation to support messages that their advertisements might reasonably convey -- especially if the advertising disparages a competitor’s product,” the NAD said. The NAD didn’t like the signal reliability claims versus cable that are made in the “Creepy Rob Lowe” commercial, the shorter comparative customer service wait time suggested in the “Painfully Awkward Rob Lowe” spot, and the better picture and sound quality implications drawn in the “Far Less Attractive Rob Lowe” ad. The group concluded: “Given the absence in the record of supporting evidence, NAD recommended the advertiser discontinue the claims.”

Xbox One Brings Over-the-Air TV to US, Canada

Xbox One, Microsoft’s new gaming console, is building on its Over-the-top video foundation in the US and Canada with the addition of an over-the-air capability that can pull down free broadcast TV channels. Noting that live TV is the most asked for feature from Xbox users in the US and Canada, Microsoft said it is now supporting OTA via a TV tuner from Hauppauge. For starters, Microsoft is giving members of its Xbox One preview program the ability to buy the Hauppauge WinTV-955Q (MSRP $79.99) and an HDTV antenna. “In the next few months, Xbox will be partnering with Hauppauge to release a lower cost version of this tuner, the Hauppauge TV Tuner for Xbox One, retailing for MSRP $59.99, and available to everyone in the US. and Canada,” Microsoft said. Microsoft is also directing users to visit this Mohu page to help them pick and purchase an antenna.

Here’s how we can reinvent the classroom for the digital age

[Commentary] The digital tutor of the future will do knowledge transfer better than a human can. If the student likes reading and lectures, it will teach in a traditional way -- through eBooks and videos. If not, it will teach through games, puzzles, and holographic simulations. What better way to learn history, culture, and geography than by being there virtually and experiencing it? In the future I am talking about, the role of the human teacher is that of guru: to teach values such as integrity, teamwork, respect, caring and commitment; to be a guide and mentor. And students take ownership of their education. This future isn’t as far away as you think. I’ve already seen early signs of it in Silicon Valley. The digital tutor I described is probably five or 10 years away, but it is coming. In the meantime, there is nothing to stop us from adapting education to the modern era of creativity and innovation -- and taking advantages of technologies that are already here.

[Vivek Wadhwa is a fellow at Rock Center for Corporate governance at Stanford University]

Slovak Telekom set for flotation as Deutsche Telekom talks end

Slovak Telekom is heading for a public flotation after the government decided to sell its 49 percent shareholding in Slovakia’s largest telecommunciations company. The company, which provides fixed line, broadband and pay-TV services, plans to list in Bratislava and London after talks over a potential takeover by Deutsche Telekom, which holds a 51 percent stake, failed to strike a deal. The privatisation could raise as much as €800 million, local media reports have suggested.

The IPO will mark an important next step in our development and bring greater visibility to the value we intend to create,” said Miroslav Majoroš, chief executive. The company provided no details of the price for the initial public offering or when it might take place, but Bratislava has previously suggested it would like to complete any disposal by the end of 2015. Apparently, Deutsche Telekom, which owns T-Mobile, held detailed discussions with its Slovak unit regarding a purchase of the government-held stake before the IPO was announced.

Chicago man sues Facebook over facial recognition use in “Tag Suggestions”

A Chicago man has filed a proposed class-action lawsuit against Facebook, alleging that the social networking giant is in violation of an Illinois state law that requires users to expressly consent to instances where their biometric information being used. Plaintiff Carlo Licata argues that he and countless other Illinois residents have had their rights violated under the Illinois Biometric Information Privacy Act (BIPA) by Facebook's "Tag Suggestions" feature. That feature is powered by facial recognition technology, and operates without the consent of those being tagged. Licata wants the Cook County court to declare that Facebook is in violation of BIPA, ordering it to halt its practice, and to award statutory damages to the class, which has yet to be certified.

Silicon Valley: Perks for Some Workers, Struggles for Parents

Tech companies shower their employees with perks like dry cleaning, massages and haircuts. But there is one group for whom working at a tech company can be much more difficult than working elsewhere: parents. That Silicon Valley -- known for being on the forefront not just of technology but also of workplace policy -- creates so many difficulties for working parents highlights a vexing problem for the American economy. The United States is arguably struggling to adjust to the realities of modern family life more than any other affluent country.

The American workplace has always prized people who prioritize work over family, and European countries have long had more generous policies for working parents. But in the last two decades, that gap has widened significantly. Other developed countries have expanded benefits like paid parental leave and child care, while the United States has not. The absence of such policies here creates obvious advantages for companies, reducing costs and increasing production. But for workers -- most of whom have children, aging parents or both, and many of whom are single parents -- the downsides can be enormous, whether they work in high finance or hourly labor. Many workers today -- blue-collar and white-collar alike -- believe they must choose between career and family. Start-ups are unlikely to have parental policies because they are more focused on growing as quickly as possible. Many big tech companies try to ease the way for new parents, at least officially -- but that does not necessarily filter down to company culture. In some ways, an aging Silicon Valley is beginning to look more like the rest of corporate America, where most workers have families. The challenge is retaining the youthful optimism that they can do the impossible -- while also showing their employees that working and having families is realistic.

Gaining ground: How Nonprofit News Ventures Seek Sustainability

In the wake of the dramatic disruption in the news industry over the past decade, several nonprofit news ventures have sprouted to fill the void left in local news and reporting. Knight Foundation has invested in many of these nonprofit news organizations, seeking to promote stronger practices and ultimately the sustainability of these organizations. This marks the third installment in a series of reports produced by Knight Foundation since 2011 tracking the progress of nonprofit news sites as they strive for sustainability. Key findings include:

  • The revenue for nonprofit news organizations increased by an average of 73 percent between 2011 and 2013. In 2012, revenue grew by an average of 30 percent; however median revenue was only 7 percent suggesting year-over-year revenue for half the sites was either flat or declining.
  • The organizations generated 23 percent of revenue through earned income in 2013 compared with 18 percent in 2011. Nonprofits remain very reliant on foundation funding, and few appear to be rapidly approaching a sustainable business model.
  • The most growth in earned income has occurred through sponsorships and in-person events. Though advertising is the earned income source utilized by the most nonprofit news organizations, advertising revenue was flat from 2011 to 2013.
  • Spending remains highly concentrated in editorial expenses, though as organizations grow in size they appear to invest more in marketing and technology.
  • Sites grew Web traffic by an average of 75 percent from 2011 to 2013, and the share of mobile traffic and referral traffic from social media grew considerably. A few sites are piloting more sophisticated efforts for tracking impact beyond basic website analytics.