Advertising

A look at how companies try to reach potential customers.

YouTube, the Great Radicalizer

[Commentary] It seems as if you are never “hard core” enough for YouTube’s recommendation algorithm. It promotes, recommends and disseminates videos in a manner that appears to constantly up the stakes. Given its billion or so users, YouTube may be one of the most powerful radicalizing instruments of the 21st century. This is not because a cabal of YouTube engineers is plotting to drive the world off a cliff. A more likely explanation has to do with the nexus of artificial intelligence and Google’s business model.

New federal rules on Facebook and Google ads may not be in place for 2018 midterms

Proposed Federal Election Commission rules aimed at preventing foreign influence on US elections through better disclosure of online political ad sponsors may not take effect before the 2018 midterms, Chairwoman Caroline Hunter said.  “The commission has been reluctant to change the rules of the game in the middle of the election season, so that would be something we would want to seriously consider,” she said. 

Facebook Really Is Spying on You, Just Not Through Your Phone’s Mic

A conspiracy theory has spread among Facebook and Instagram users: The company is tapping our microphones to target ads. It’s not. “Facebook does not use your phone’s microphone to inform ads or to change what you see in News Feed,” says Facebook. 

Rep Cicilline (D-RI) Bill Would Let Publishers Gang Up Versus Facebook and Google

Rep David Cicilline (D-RI) plans to introduce a bill that would exempt publishers from antitrust enforcement so they can negotiate collectively over terms for distributing their content. Rep Cicilline says the bill is designed to level the playing field between publishers and the tech giants, not dictate the outcome. Without an exemption, collective action by publishers could run afoul of antitrust laws around colluding over price or refusal to deal with competitors.

Sponsor: 

Federal Elections Commission

Date: 
Thu, 03/08/2018 - 16:00

The FEC has delayed consideration of these two items.

Agenda Includes

  1. Reg 2011-02: Draft Notice of Proposed Rulemaking on Internet Communication Disclaimers and Definition of “Public Communication”

    (To be circulated)

  2. Reg 2011-02: Draft Notice of Proposed Rulemaking on Internet Communication Disclaimers

    Memorandum From Vice Chair Ellen L. Weintraub dated February 15, 2018



Why federal regulations don't apply to online political campaign ads

A Q&A with Phil Weiser, a professor of law and telecommunications at the University of Colorado, about the state of online political advertising. 

Among the list of banned advertising on Facebook you’ll find the usual suspects: guns, drugs, porn etc. Also, on that list? Bad grammar, and recently added, cryptocurrencies. When it comes to political campaign ads however, the rules are few and far between. Unlike television, radio and print ads, online campaign ads don’t face federal regulations.

News Corp CEO Slams Facebook, Google for Not Sharing Enough Ad Revenue

He’s derided them as “bot-infested badlands,” “dysfunctional and sometimes dystopian,” and platforms for “the fake, the faux and the fallacious.” On a recent earnings call, he called them “mephitic,” prompting his spokesman to tweet the definition: “foul smelling.” No media executive has more tirelessly criticized Google and Facebook -- and done so with such a colorful vocabulary -- than News Corp Chief Executive Officer Robert Thomson.

Charter appeals court loss, still claims it can’t be punished for slow speeds

Charter Communications is appealing a court ruling that said the ISP must face a lawsuit alleging the company falsely promised fast Internet speeds that Charter knew it could not deliver. Charter claims that federal regulations, including the recent repeal of net neutrality rules, preempts the lawsuit filed by New York Attorney General Eric Schneiderman against Charter and its Time Warner Cable (TWC) subsidiary in February 2017. The New York Supreme Court rejected Charter's motion to dismiss the case on February 16, but Charter is appealing the decision in a state appellate court.

The future of political warfare: Russia, the West, and the coming age of global digital competition

The Kremlin’s political warfare against democratic countries has evolved from overt to covert influence activities. But while Russia has pioneered the toolkit of asymmetric measures for the 21st century, including cyberattacks and disinformation campaigns, these tools are already yesterday’s game. Technological advances in artificial intelligence (AI), automation, and machine learning, combined with the growing availability of big data, have set the stage for a new era of sophisticated, inexpensive, and highly impactful political warfare.

As DC sits on the sidelines, these states are looking to regulate Facebook, Google and Twitter

At a time when the US Congress seems paralyzed by partisanship — and either too reluctant or distracted to take on Silicon Valley’s most powerful players — Maryland is among a growing roster of states trying to remedy some of the most pressing ills of the digital age. Along with Maryland, leaders from New York to Washington state have pitched new bills that would make more information about online political ads available to local voters.