North Carolina e-Strategy report


Author: press release
Location:
NC, United States

e-NC and SNG today the findings of a comprehensive study of residents and businesses in the state of North Carolina. In all, 30,000 households and 70,000 businesses and organizations were surveyed to uncover utilization of broadband and e-solutions statewide, with 1,492 households and 6,266 businesses and organizations responding.

The e-Solutions Benchmarking and accompanying e-Strategy report from SNG was funded by a grant to the e-North Carolina Authority by the National Telecommunications and Information Administration (NTIA) of the Department of Commerce. The SNG study, conducted between February and October 2010, revealed the potential of broadband for competitiveness and economic opportunity:

  • Nearly one in five (18%) of new jobs were created as a direct result of Broadband Internet. Small businesses (less than 20 employees) are especially dependent on Broadband Internet as 28 percent of new jobs in that sector are attributed to using the Internet.
  • More than half of all businesses (54%) said that they would not be in business if they did not have broadband while two in five (41%) would have to relocate if broadband was not available in their community;
  • The number of households either currently running (31%) or planning to run a business from their home in the next twelve months (14%) is nearly half (45%) of North Carolina's broadband
  • households;
  • Even more broadband households are either now using (41%) or planning to use (24%) broadband to sell items online. That's nearly two-thirds (65%) of broadband households using it to at least supplement their income;
  • Most (85%) of home-based businesses said that broadband was essential to their business.

The e-Strategy report revealed clear and direct paths to further leverage broadband and available resources to expand broadband's reach. E-NC will be tackling the state's challenges with strategies for:

  • Better connectivity in un-served and under-served communities
  • Mobile broadband to extend flexibility and reach
  • Driving broadband adoption
  • Supporting adoption of new and ground-breaking e-solutions
  • Collaboration, utilizing stakeholders, community networks and anchor institutions

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