FCC Releases Hispanic TV Study

The Federal Communications Commission released the results of a rigorous, quantitative examination of the effect of Hispanic ownership on programming shown by broadcast stations and on Hispanic viewing habits. The aim is to study the nexus between ownership, programming, and viewing to expand the discussion and understanding of these interrelationships. While the FCC finds suggestive evidence, it cannot draw strong conclusions with regard to the viewing of Hispanic-owned stations. Nonetheless, the FCC sees this study as a useful addition to the research into these issues, and the results as suggestive though insufficient for a final conclusion of the examined relationships. The FCC estimates conditional correlations between Hispanic-owned stations and programming and viewing choices.