China is rewriting the rules of the mobile game, and Apple is still winning

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China isn’t the absolute kingmaker of the mobile world just yet, but its influence is already enormous, with many believing it to be of preeminent importance. “There is no doubt China is the most important market to be successful in, way more so than the US,” says Forrester Research analyst Thomas Husson. "Smartphone growth is now coming from emerging countries. That's the new battleground with China and India playing a key role.” The growth of those economies has sprung up a fundamentally new and different mobile industry, where established global leaders like HTC, LG, Sony, and Microsoft’s mobile division struggle to find their proper place. Apple, on the other hand, has taken a comfortable seat at the top of the heap and is weathering this disruption in luxurious style.


China is rewriting the rules of the mobile game, and Apple is still winning