Comcast Bundles Pay TV With Campus Housing to Draw Young

Comcast, seeking to build its business with younger audiences, is offering students at seven colleges live TV and video on-demand on their smartphones, tablets and computers as part of on-campus housing.

Xfinity On Campus, included with room and board, will start this term at Bridgewater College, Drexel University, Emerson College, Lasell College and the University of Delaware. The Massachusetts Institute of Technology and University of New Hampshire will run trials. Comcast will offer more than 80 channels like AMC, Bravo, Comedy Central, ESPN, FX and MTV, including every major broadcast network in those markets. The service will include live and on-demand access.