TV: Reports of my death have been greatly exaggerated

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Seems like every election, some political analyst says the end is near for political ads on TV – that TV is dead. Well not this year. Candidates in the midterm elections are blasting voters with TV commercials. Evan Tracey -- a senior vice president at National Media Research, Planning and Placement, a Republican consulting firm, which offers candidates advice, makes TV ads and places them – tells campaigns to buy as much TV advertising time as they can. “If the predictions of TV being dead are true then it’s being buried in money,” he says.


TV: Reports of my death have been greatly exaggerated