New 'digital equity' data, mapping tools opened to state and local agencies

Civis Analytics, a data science firm that helps state and local governments refine their public engagement, has a new technology suite to help agencies better understand the digital divide. “Digital Equity Intelligence Center” is a library of data models and an interactive map-based application. The tools allow states and cities to skip much of the data modeling needed to understand the digital divide, said Crystal Son, Civis Analytics‘ managing director of government analytics. The tools are designed to combine agencies’ broadband data with data from organizations like the Federal Communications Commission and the Census Bureau. Son said the mapping application is designed to be used by staff who may not have a background in coding or analytics. Some states may use the tools to plan campaigns for closing their digital divides and improving “digital equity,” while others may use the tool to get a “lay of the land” on where gaps in coverage exist.