How Social Networking Can Re-Invigorate American Democracy and Civic Participation

Brookings Institution
Tuesday, June 28, 2011
10:00 AM to 12:00 PM
http://www.brookings.edu/events/2011/0628_social_media.aspx

The 2008 campaign represented a textbook example of digital mobilization and impact. Using social networking outreach tools such as Facebook, YouTube, and Twitter, a number of Democratic and Republican candidates raised money, identified supporters, and built unprecedented virtual electoral coalitions. Despite social networking’s track record for generating democratic engagement, it has proven difficult to sustain political interest and activism online over time and move electronic engagement from campaigns to governance. Faced with a polarized political environment and arcane debates over legislative provisions, many Americans have opted out of the online civic participation which was so prolific during the 2008 election cycle.

On June 28, the Center for Technology Innovation at Brookings will convene a discussion forum focused on using social networking and digital tools to reinvigorate democracy and extend electronic engagement from campaigns and grassroots-activism to governance. Participants will discuss strategies for voter empowerment, citizen engagement, and governance transformation. Questions to be examined will include: What tools does government use to engage the American people, and how have these engagement strategies evolved? How does social networking improve participation and collaboration in governance? What does current research say? What role should industry actors such as Facebook and Twitter play in encouraging online civic participation?
After the program, panelists will take audience questions.

Participants may live Tweet using #CTIcivic as the event hashtag.

Welcoming Remarks and Moderator
Darrell M. West
Vice President and Director, Governance Studies

Panelists
Mindy Finn
Partner
Engage

Diana Owen
Associate Professor of Political Science, Director of American Studies
Georgetown University

Macon Phillips
Special Assistant to the President and Director of Digital Strategy
The White House

Lee Rainie
Director
Pew Internet & American Life Project