Contemporary Media Use in Egypt

Broadcasting Board of Governors
Thursday, March 13, 2014
9:00 AM to 10:00 AM (EDT)

As Egypt wrestles with a tense transitional period, attitudes towards politics and media are at an all-time low. Although 91% of the population agrees that objective and independent media are important for the country’s future, many have negative attitudes toward the media overall.

Television continues to be the most dominant and most trusted platform in Egypt, with 94% of Egyptians using it weekly for news. The use of the Internet for news has been gradually increasing and it is much higher among Egyptian youth than among the population overall. However, despite mainstream media allusions to the “Twitter revolution,” large segments of Egyptian society have never used the Internet.

The event will include a presentation of the key findings from the recent media use study, as well as a methodological overview and a review of attitudinal data from the Gallup World Poll.

Speakers will include:

  • Chris Stewart, Partner, Gallup
  • Bruce Sherman, Director, Office of Strategy and Development, BBG
  • Mohamed Younis, Senior Analyst and Senior Practice Consultant, Gallup
  • Diana Turecek, Director of Audience Research, MBN