Jacob Poushter

Smartphones are common in advanced economies, but digital divides remain

When Pew Research Center surveyed 14 advanced economies in the spring of 2016, one thing was clear: In each of the countries surveyed, nearly all people reported owning a mobile phone. But the shares who own a smartphone vary considerably.

Among the countries surveyed, people in Sweden, the Netherlands, Spain and Australia reported the highest smartphone ownership rates, at roughly eight-in-ten in each country. Nearly as many Americans (77%) said they owned a smartphone, a number that more than doubled since 2011. Rates of smartphone ownership were considerably lower in some of the other countries surveyed. About half in Poland (52%) owned a smartphone, though that figure is up significantly since the question was first asked in 2013, when only 21% reported owning a smartphone. And while pluralities in 13 of the 14 countries surveyed reported owning a smartphone, regular mobile devices are still fairly common in Greece (43%), Hungary (41%), and Poland and Japan (both 37%).

Not everyone in advanced economies is using social media

Despite the seeming ubiquity of social media platforms like Facebook and Twitter, many in Europe, the US, Canada, Australia and Japan do not report regularly visiting social media sites. But majorities in all of the 14 countries surveyed say they at least use the internet.

Social media use is relatively common among people in Sweden, the Netherlands, Australia and the US. Around seven-in-ten report using social networking sites like Facebook and Twitter, but that still leaves a significant minority of the population in those countries (around 30%) who are non-users. At the other end of the spectrum, in France, only 48% say they use social networking sites. That figure is even lower in Greece (46%), Japan (43%) and Germany (37%). In Germany, this means that more than half of internet users say they do not use social media. The differences in reported social media use across the 14 countries are due in part to whether people use the internet, since low rates of internet access limit the potential social media audience. While fewer than one-in-ten Dutch (5%), Swedes (7%) and Australians (7%) don’t access the internet or own a smartphone, that figure is 40% in Greece, 33% in Hungary and 29% in Italy

China outpaces India in internet access, smartphone ownership

India and China, the world’s two most populous countries, have long had a competitive relationship and have emerged as major economic powers. But in the digital space, China has a clear advantage. Since Pew Research Center began tracking advanced technology adoption in the two countries in 2013, the Chinese have consistently reported rates of internet and smartphone use that are at least triple that of Indians. That trend has continued through 2016. In our latest poll, 71% of Chinese say they use the internet at least occasionally or own a smartphone, our definition of internet users. In contrast, only 21% of Indians say they use the internet or own a smartphone.