Interactive

Contrary to what some new-media folks believe, television still aggregates an audience and still has a business model (albeit an aging one).

A Maine legislative committee voted Thursday to repeal a controversial 2009 online marketing law that restricts the data that can be collected from minors.

Food and Drug Administration officials said this week that the agency plans to issue this year proposals regulating prescription advertisements on the Internet, and the agency likely will not differentiate between social media tools.

Using technology from top Silicon Valley companies such as Cisco and Intel, advertisers are creating a new breed of digital signs that can be customized depending on a viewer's age and gender.

New forms of sophisticated digital signage networks are being deployed widely by retailers and others in both public and private spaces. From simple people-counting sensors mounted on doorways to sophisticated...

A couple of weeks back Apple released a "tip" for developers on how to enhance its apps using its "Core Location" framework, which it touted as being able to imbue apps with location-based info on the weather, nearby restaurants and more. But while some said it signaled the death of the location-based ad industry on the iPhone, that seems more than a little premature.

AdMob Inc. isn't well known among consumers, but privacy groups, the Federal Trade Commission and mobile businesses all know its name.

Advertisers and retailers are increasingly using technologies to mine for consumers' demographical information, create super-personalized ads and zero in on people's shopping habits.

Advertisers and retailers are increasingly using technologies to mine for consumers' demographical information, create super-personalized ads and zero in on people's shopping habits.

In a recent post to its iPhone Developers news site, Apple warned developers not to use location data to serve location-specific ads in their apps. The move comes shortly after...