Benton Foundation
 
Strategic Communications ...
... in the digital age 

Table of Contents

Introduction

Establish Leadership

Define Assessment Targets

Assess Nonprofit Needs

Map Existing Resources

Create An Action Plan

Appendix 1: Focus Group Protocol

Appendix 2: Resource Mapping Questions

Appendix 3: Conducting Community Assessment (published with permission from NPower, requires Adobe Acrobat to view the PDF)

BENTON FOUNDATION
950 18th Street, N.W.
Washington DC 20006
ph:202-638-5770
fax:202-638-5771
communicate@benton.org
www.benton.org

© Benton Foundation 2001

 A Project of Benton's Communications Capacity Building Program
Community Toolkit: Appendix 2

Previous: Appendix 1: Focus Group Protocols

Resource Mapping Questions

Contact Information:

  1. Name of organization
  2. Executive Director
  3. Address
  4. Phone number
  5. Fax
  6. Email
  7. Web address
Questions to ask the organization itself:
(The following questions are based on a set of questions developed by the Technology Providers Consortium to gather information on technical assistance providers nationwide. Thanks to Jennifer Beckett of CompuMentor for providing them.)

  1. What types of technology services does your organization provide (e.g. application training, mentoring, web based services, etc.)?
  2. What percentage or proportion of your services are dedicated to technology?
  3. Do you deliver these services through the internet, in your offices, or in the field?
  4. Do you work in partnership with other organizations or programs to deliver your technology services?
  5. Do you rely primarily on staff, consultants, or volunteers for administering your technology services?
  6. What led you to develop your technology services?
  7. Which nonprofit technology needs do you feel that your technology programs are adequately addressing in your area? What elements are most successful? Where are the gaps in services?
  8. How many people and organizations do you serve each year on technology issues?
  9. What types of services are including when estimating these numbers?
  10. What geographic community do you serve primarily in technology?
  11. Is there a type of nonprofit that you serve more frequently?
  12. What is your organization's annual budget?
  13. What is your annual technology budget?
  14. Do you know of any other organizations which provide technology services to nonprofits?
Questions to ask nonprofits and others who know the organization's work:
  1. What services is this organization best known for?
  2. What types of nonprofits do you see this organization serving?
    • What is the typical size and budget they cater to?
    • Do they tend to serve nonprofits with a particular type of mission?
    • Do they serve nonprofits from a particular area?
  3. How is this organization most helpful to nonprofits? What needs does it fill?
  4. Does the organization deliver what it promises?
  5. Are this organization's services affordable?
  6. Is its assistance timely?
  7. To whom would you recommend this organization? How would you qualify your recommendation?

Next: Appendix 3- Community Mapping (published with permission from NPower, requires Adobe Acrobat to view the PDF)

Last updated: 1 August 2001 mff
www.benton.org/Practice/TA/commkitappen2.html