'Soft' Press Sharpens Its Focus on Obama

'SOFT' PRESS SHARPENS ITS FOCUS ON OBAMA
[SOURCE: Washington Post, AUTHOR: Howard Kurtz]
[Commentary] Has the time of the media going easy on Sen Barack Obama ended? The Illinois senator still hasn't faced the sort of negative onslaught that generally envelops presidential front-runners. But after a year of defying the laws of journalistic gravity, he is being brought back to earth. Some of this involves recycled reporting that didn't get much traction the first time around. Obama spokesman Bill Burton maintains the media have "consistently examined both his public and personal record." Burton calls suggestions of soft treatment "a false premise that is advocated by a couple of members of the media and the Clinton campaign. The investigative teams at the networks, major national news organizations and the Chicago papers would take great issue with the notion they haven't examined Barack Obama's record." The Chicago newspapers have been the most aggressive by far.
http://www.washingtonpost.com/wp-dyn/content/article/2008/03/02/AR200803...
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* Obama's Web marketing triumph
[SOURCE: Fortune, AUTHOR: Devin Leonard]
Why does Barack Obama appear to be outmaneuvering Hillary Clinton in the Democratic presidential primary? Part of the reason is his campaign's mastery of the Internet, says Rishad Tobaccowala of Publicis. He uses Obama's come-from-behind primary and caucus victories against a brand name like Clinton as a cautionary case study for his market-leading clients.
http://money.cnn.com/2008/02/29/technology/leonard_politics.fortune/inde...