Problems Plague Digital Transition


PROBLEMS PLAGUE DIGITAL TRANSITION
[SOURCE: TVWeek, AUTHOR: Ira Teinowitz]
With the country’s transition to digital television broadcasting now just a year away, speed bumps are starting to appear along the route. The prospect that many consumers could lose station signals on some or all of their TV sets on Feb. 17, 2009, was raised last week not only in Congress, but in public policy surveys and -- in what could be a bad sign for major TV stations -- at Nielsen Media Research’s annual meeting with ad agency and marketing clients. Whether the glitches will be temporary or have long-lasting viewing impact remains to be seen, but there are some strong warnings.
http://www.tvweek.com/news/2008/02/problems_plague_digital_transi.php
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