Survey: More Internet Users Watch Web TV Than Cable VOD

SURVEY: MORE INTERNET USERS WATCH WEB TV THAN CABLE VOD
[SOURCE: Multichannel News, AUTHOR: Todd Spangler]
Internet users are more likely to watch TV shows on the Web than access cable video-on-demand services, according to a survey by research firm Solutions Research Group. The survey found that about 20% of Internet users in the United States said they watch TV episodes on the Web every week, compared with 14% who use a cable operator’s VOD. Almost 80 million Internet users in the U.S., or 43% of the online population, have watched one of their favorite TV shows on the Internet, up from 25% a year earlier, according to the survey.
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