Radio Rater Postpones People Meter in Some Cities

RADIO RATER POSTPONES PEOPLE METER IN SOME CITIES
[SOURCE: New York Times, AUTHOR: Brian Stelter]
Arbitron delayed a wider rollout of a contentious new system for measuring radio audiences yesterday, prompting sighs of relief from some New York radio stations. Arbitron’s new measurement method, called the personal people meter, met with staunch opposition this month when a test showed steep declines for several radio stations catering to younger listeners and minorities. Arbitron said it remained confident in the people meter ratings, but it wanted more time to address the issues raised by its clients.
http://www.nytimes.com/2007/11/27/business/media/27arbitron.html?ref=tod...
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* Arbitron to Delay New Radio-Ratings System
http://online.wsj.com/article/SB119611671348004426.html?mod=todays_us_pa...