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NAB Is Selling Radio Out (Again)
Last updated: February 21, 2008 - 9:15am
NAB IS SELLING RADIO OUT (AGAIN)
[SOURCE: me*dia*or, AUTHOR: Jerry Del Colliano]
[Commentary] I don't take any pleasure having to say this, but the National Association of Broadcasters is selling radio out -- again. The trade organization is siding with big money, big broadcasters and those interested in further consolidation. Consolidation has been a spectacular success and has made the radio industry more vital, more relevant, more vibrant and better able to compete with new media such as interactive and mobile. Wait...wait... That's what consolidation should have been. Here's what it is: Consolidation is a spectacular failure and has made the radio industry myopic -- losing sight of the vital next generation while enabling greedy broadcasters to have a virtual monopoly over what once was a pretty successful local medium. It has fired or laid off hundreds if not thousands of dedicated and talented radio people and likely will have to trim even more jobs as the consolidators can't seem to make their monopoly work. The only answer? More monopoly. And the NAB, which was there for the big money people before, is at-the-ready again.
http://archive.mediaor.com/post/17214444


