Internet Raises Gender Gap


INTERNET RAISES GENDER GAP
[SOURCE: San Jose Mercury News, AUTHOR: Mike Langberg]
[Commentary] Who's better at using the Internet, men or women? Most men would nominate themselves, and most women would agree -- even in situations where it's clear their actual abilities are the same. This gender gap, which affects everything from the marketing of new technology to attracting more women for engineering careers, is elegantly illustrated in an academic study just published by a researcher from Northwestern University. The study found "no statistically significant difference between men's and women's ability to find content on the Web," after taking into account external factors such as income, education and years of online experience. But the data "suggests that gender is a very strong predictor of how one rates one's Internet-user skills; being female leads to a significantly lower self-assessment of skill." (The Internet gets more like real life every day, doesn't it?)
http://www.mercurynews.com/mld/mercurynews/business/technology/15163972....

Ratings:

Recomendation:
0
Informative:
0
Accuracy:
0