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PSA Gets DTV Word Out to African-American, Hispanic Homes
Submitted by Benton Foundation on November 18, 2008 - 9:38pm
Last updated: November 18, 2008 - 9:39pm
Last updated: November 18, 2008 - 9:39pm
Source: Multichannel News
Author: Linda Haugsted
PSA GETS DTV WORD OUT TO AFRICAN-AMERICAN, HISPANIC HOMES
In response to surveys which show that some ethnic groups are especially at risk for service disruption during the Feb. 17, 2009 digital television transition, the nation's top operators are promoting a series of public service announcements featuring African-American and Hispanic legislators to inform people in those demographics. The ads will feature 21 members of the Congressional Asian Pacific American Caucus, Black Caucus and Hispanic Caucus.
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