Shock: Drudge loses his grip on US media!

[Commentary] The decline of Drudge is part of a broader shift in the US media, both old and new, towards the Democratic party. Drudge's dominance has been undermined by competition. His sensibility infuriated so many people that left-leaning sites such as the Daily Kos sprung up to challenge him. Lately, his thunder has been stolen by the Huffington Post, an unlikely blend of leftwing blogging, reporting and aggregation founded by Arianna Huffington, the media gadfly. The Huffington Post has leapt past the Drudge Report in traffic, attracting 4.5m unique users in September, compared with 2.1m for Drudge and 2.4m for Politico, a political news site. While Mr Drudge picks out stories that could hurt Mr Obama, the Huffington Post does the opposite, highlighting anything that makes Mr McCain look bad. This shift leftwards online has been matched on cable television, where Fox News, the rightwing news channel, has increasingly faced its mirror image at MSNBC. The latter's leftish talk-show hosts, Keith Olbermann and now Rachel Maddow, a chirpy gay liberal, dish out scorn about Republicans in opposition to Bill O'Reilly and others at Fox. The effect is not just to balance out Mr Drudge and Mr O'Reilly but to place old-school media objectivity, as practised by US newspapers, under pressure.