NAB Says 77% Of Wilmington Residents Recognize Sept 8 Date

The National Association of Broadcasters said Thursday that, according to a new poll, 77% of the viewers in Wilmington, N.C., could identify Sept. 8 as the date when the plug would be pulled on analog signals there. NAB characterized that as "near-universal" awareness of the switch. About 14,000 households are over-the-air only in Wilmington so, excluding out-of-market viewers and applying that 77% figure, that would mean about 3,200 people in Wilmington who still hadn't gotten the message.