Obama and McCain coverage: "Nuts" or a "disgrace"?

[Commentary] The key attributes for solid reporting and editing come naturally to most people; fairness, hard work, and -- most important -- common sense. But mainstream media seems to be missing the latter. Two events in recent days reaffirmed that sad conclusion, when entire news organizations opted to throw all sorts of time and attention at what was essentially a pointless campaign-related sideshow, while simultaneously displaying blanket indifference to what should have been the campaign story of the week, if not the month or possibly the entire summer. Last week, after being hyped by Matt Drudge and Fox News, the Beltway press unanimously decided that Rev. Jesse Jackson's whispered comments, picked up on a live television set mic, in which he expressed anger with Sen. Barack Obama and used some crude language to convey his sentiments, represented a hugely important event. It was the most-covered campaign story of the week. By contrast, McCain said at a campaign appearance in Denver on July 7 that the Social Security system as structured in America, in which younger people pay taxes to support the benefits of retirees, is an "absolute disgrace" -- but his proclamation was mostly passed over as being irrelevant. The disconnect between the coverage was astounding.