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NBC Affiliates Prepare to Swallow Bitter Reverse-Compensation Pill
Submitted by Benton Foundation on July 14, 2008 - 3:42pm
Originally published on: July 14, 2008
Originally published on: July 14, 2008
Source: TVWeek
Author: Michele Greppi
NBC AFFILIATES PREPARE TO SWALLOW BITTER REVERSE-COMPENSATION PILL
For television stations affiliated with NBC, it's not whether they'll have to pay up to stay in the relationship, it's how much. The reverse-compensation shoe has dropped for NBC affiliates and they are unhappily contemplating the pinch. Before Labor Day, representatives of the affiliates body and the network will begin hashing out parameters of a reverse-compensation plan under which stations will be compelled to pay for programming as they renew their affiliation contracts with the network.
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